You know why he’s wearing the shirt, don’t you?

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It’s a classic case of cold feet.
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Beneath that blue shirt he’s a soft.
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He may be crushing it in business and get all the attention there.
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Yet as soon as he changes his environment, he loses his power and all the attention he used to get.
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This is a reminder that another 100k probably won’t change your life
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Or another Benz and Ferrari parked outside your front door.
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Or another custom-made suit.
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Especially when the body covered by that shirt is soft.
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That’s the part most men don’t want to hear …
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Yet it doesn’t matter how much you crush it in business …
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At the pool parties there’s nothing that can compensate for those love handles and man boobs.
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Your body is the only thing that reflects status when you take your shirt off.
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Just look at the guy in this photo.
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Would he have a bigger smile in his face if he had a few more dollars in his bank account?
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Or would he be smiling more if he could take his shirt off and hang in the pool with a six pack?
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It’s not just the abs.
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It’s the peace of mind of feeling relaxed and comfortable in your own skin.
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Not being judged and having others snickering and wondering why you’re the only guy wearing a shirt at a pool party.
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Maybe even poking you to take that shirt off.
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This year’s summer season is almost over.
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And if notching changes by summer 2023, how will those pool parties look like?
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How will the beach vacations feel like?
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You already know the answer, don’t you?
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If you’re over 40 then you may have 35-40 summers left.
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Why spend another summer looking soft?
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Why not spend the next decades feeling like a million bucks with your six pack?
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Six packs are built during winter, not in summer season.